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What Did I Learn About Writing a Personal Responder?

As a young business owner trying to figure out the ins and outs of small business, I often wonder what would have happened if I had a personal responder service. I mean, I could’ve written a few emails and hit “send” – and then the magic would happen and my emails would begin to pile up in my inbox, all perfectly formatted and with attachments.

“Hi Jim, it’s Kelly. I loved what you had to say about my product and wanted to learn more about your company. Can you write me a reference?”

“Sure, Kelly. Thanks for reaching out. Here are the details of my company: it’s called XYZ Company and we provide XYZ Services.

“Pleased to hear from you and I look forward to speaking further. Best wishes, Jim.”

Pretty cool, right? It would’ve saved me a ton of time and energy to write that personalized responder. Instead, I had to learn the hard way.

Here’s what I found out about writing a personal responder – and how you can, too. There’s a lot to know if you want to make sure you do everything correctly, so let’s get started.

The Definition Of A Personal Responder

If you’re thinking of using a personal responder service, it’s important to understand what that is.

A personal responder is a business email marketing tool that takes the work out of contacting potential customers. Once you have a personal responder set up, you can start creating automated responses with pre-written emails that you can send to potential customers. The tool then compiles a list of contacts that it has found. If you decide to send an email campaign using personal responders, you can do so with very little effort. You just have to populate the tool with information about your products and services.

What’s more, you can use a tool like HubSpot to create and track these automated emails. This means you won’t have to worry about remembering to manually send out the emails – the tool will do it for you.

Let’s take a quick look at how to write a personal responder.

How To Write A Personal Responder

There’s a lot to know if you want to make sure you write a perfect personal responder.

The first thing you need to do is set up the automated email campaign.

You can do this by going to the email campaigns section of your HubSpot dashboard. From here, you can choose the template you want to use and then begin composing your emails.

If you have a lot of contacts, you can simply choose the template and begin typing. Otherwise, you can drag and drop your contacts into the email form and then begin typing.

Once you have the contacts imported, you can begin creating the automated emails.

For each individualized email you want to send, you can either type it manually or use one of the many pre-written messages the tool provides. You don’t have to worry about having the perfect message – the tool will take care of that for you.

The Advantages Of A Personal Responder

The biggest advantage of a personal responder is that it takes the stress out of contacting potential customers. You can create automated emails that are pre-written and sent out on a timed schedule. This means you can rest assured that the emails will be handled appropriately.

You can also use a tool like HubSpot to keep track of all the messages you send out. This way, you can easily retrieve any previous emails you may have sent – and the tool will give you a clear view of your entire email marketing campaign, down to the individualize details, such as the template you used and the recipients’ names.

Why Should You Use A Personal Responder?

Even if you decide not to use a personal responder, it’s still important to know about them. A lot of people don’t realize how much time and effort it takes to manually create and send out an email campaign. Thanks to the wonders of automation, a personal responder can take the stress out of that process.

Also, the subject lines and the body copy of your emails will be pre-written for you, so it’s important to ensure these are perfect, too.

In short, if you’re looking to grow your business, take some time to learn about personal responders and see how much easier it is to do everything, from A to Z. Thanks to automation, less time spent on administrative tasks, and more time spent on generating leads – and eventually, making sales.