Inevitably, as a copywriter, you’ll be asked what counts as copywriting. You may also be asked to name your price. As weird as it may feel to be giving professional advice on a freelance site, here’s the scoop: Anything that doesn’t involve actual copy editing falls under the copywriting umbrella.
Everything Counts As Copywriting
To be clear, everything counts as copywriting. The more you do, the more you’ll learn. Even if you’re not a purist and you consider yourself a jack of all trades, you’ll still be called on to write press releases, pitch stories, and ad copy. Each one of these tasks requires you to pitch in and take charge of the writing process.
Why Should You Try To Clutter-Free?
One of the great things about being a copywriter is that everything you write will be used by someone. Usually this will be for a business reason, but it doesn’t always have to be. For example, when you pitch a story to a newspaper, they’ll almost certainly use some of your copy in their articles. Even if you’re not pitching, your copy will be consumed by someone, and that’s what you want as a copywriter.
What Is Normal Copywriting Price?
As weird as it may seem, normal copywriting price varies from project to project. The key thing to keep in mind is that you’re not selling a product, so there’s no set price list to follow. The only thing you need to keep in mind is your hourly rate, which is always fair. Don’t expect to be paid per piece because that’s not how the business works.
However, this doesn’t mean that you should undervalue yourself or your work. Just because something isn’t based on a fixed price list doesn’t mean it’s worth less. It all depends on the individual project and what you bring to it. So, when asked what counts as copywriting, simply answer: Everything. And when asked about your price, you might want to say: Whatever it takes to get the job done.
How Do You Spell Relief In French?
Inevitably, as a copywriter, you’ll be asked to spell a word in French. And since we’re on the topic of being asked to write for businesses, let’s turn our attention to a particular brand of office equipment that’s found in many corporate and government offices around the world: The Word Processor. I’m sure you’ve all heard of it, as it’s one of the most popular and ubiquitous pieces of office equipment. Naturally, when you’re asked to write an article on behalf of this brand, you’ll be expected to do a little bit of research into what the French word for “word processor” is. Why? Because this is what the brand’s name actually translates to in French: L’œil de la plume du père – the “eye of the pen of the father.” How cute is that? So not only does this piece of equipment help you write, it also helps you find the spelling of a new language! (I may have gone a bit too far, but you get the point).
What Is The Difference Between Journalist And Reporter?
There is no difference. The terms are used interchangeably all the time, and it mostly depends on the article you’re writing. If you’re writing for a newspaper magazine, you might very well be a journalist. If you’re writing for a website, you’re more likely to be a reporter. The main difference is that journalists must adhere to a certain ethical code which dictates that they not reveal their sources. That’s all the difference in the world to a copywriter!
Why Do You Need A Press Kit?
Nowadays, the role of the press is changing. Used to be, journalists would go from door to door to interview as many people as they could and write up the juicy bits for their readers. Nowadays, with many people getting their news from mobile phones and digital publications, journalists are searching for ways to stay relevant. One method is to get the scoop on upcoming projects and developments in your industry, and to do this, they often turn to your press kit. A well-done press kit can be an excellent tool for journalists, and it can help land you some high-profile work. Just make sure that your kit is well-stocked with all the essentials: a press release, media clippings, magazine and newspaper cuttings, and a bio (if applicable). You can also include a list of references, if you want.
How Do You Spell Relief In Spanish?
Just like with French, you’ll need to look up the Spanish word for “word processor.” The Spanish word is La Tapicería which means “the barrel making” (for those of you who are curious, the Spanish for “father” is padre). So while it’s not the most creative or interesting comparison, when you’re a copywriter for an office equipment brand, you’ll be expected to know the meaning of their name in a variety of languages!
Doing business online isn’t easy. No matter whether you’re selling your own products or those of other companies, you’ll need to ensure that your website is optimized for the search engines. Otherwise, your website could be doing all the heavy lifting, and you’re just along for the ride.
Fortunately, there are ways for you to get the ball rolling without having to do all the work yourself. One of the simplest ways is to use a tool like Google Adwords Keyword Planner to find the words and phrases that people are using to find your product or service online. From there, you can build a list of keywords that you can use in combination to find your potential customers. (You can use the keywords that you find here to build your campaign, but keep in mind: Just because you find a word or phrase that appears on this list doesn’t mean that it’s going to work for your campaign. You need to test the phrases and determine which ones convert for your products or services).
If you’re still wondering what counts as copywriting, there you go. Hopefully, this article will answer some of your questions and give you some inspiration for your next project. Feel free to reach out to us if you have any other questions.