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How to Easily Transfer Your Writing to Other Platforms

You’re an experienced writer who has honed your craft and built up a steady stream of articles, now you want to grow your blog into a platform, attracting thousands of readers and making significant revenue. You want to experiment with other online publishing platforms to see how they work and whether you can use them to further expand your reach. Maybe you’re looking for a way to consolidate your efforts after running multiple blogs for a while, or you want to try your hand at a brand new topic and this is the best way to do it.

No matter what your motivations are, creating content for multiple platforms is a great way to grow your influence. You can use the publishing tools that suit you and reach audiences across the globe. Let’s explore the various ways you can do this.

Create Multiple Blogs

A single blog can serve as a vehicle to express yourself, build credibility, and earn money. If you’re looking to experiment with blogging, you can find a host of free blogging platforms that allow you to post instantly and use the free tools to build up a community. For example, you can use WordPress.com to set up a blog in just minutes and then use their dashboard to engage with your readers and establish yourself as an authoritative voice in your industry. You can also use their affiliate program to sign up to be a part of an affiliate network which will then track any clicks and sells you make from targeted online marketing campaigns. You’ll receive a commission on any affiliate sales.

Moving to a self-hosted blog lets you take ownership of your content, meaning you can do whatever you want with it. For example, you can add your own affiliate links, set up a membership page to sell products you feature in your blog, or use a tool like Google Adsense to display ads on your blog. You can also choose the size of your audience and how engaging you want your content to be. You’ll need to set up a separate blog for each niche or topic you want to write about. For example, you could have a travel blog and a lifestyle blog.

Try An Email Newsletter

An email newsletter is a great way to keep in touch with your readers and grow your influence in your industry. You can use a tool like Mailchimp to create and send out regular email blasts to your subscribers. This is a quick and easy way to get your message out there to a larger audience. You can also use automation tools like HubSpot to create drip campaigns that will nurture leads and grow your traffic. A drip campaign involves sending out a series of emails to people who have expressed some interest in your industry. You can use these automated campaigns to send bulk email blasts or drip campaigns to potential customers. You can build up to three streams of email communication with your customers in this way.

Use RSS

RSS is an abbreviation for Really Simple Syndication. Anytime you add an RSS feed to your website or blog, you’re allowing others to subscribe to your content, usually through a feed reader, like Feedly or My Reader.

This is a great way to distribute your content to others. If you have a travel blog or a fashion blog, you can use RSS to distribute your content to other platforms. For example, you can publish a blog post on your fashion website and then use an RSS feed to syndicate that content to other websites, social media accounts, or blog posts. You can also use Feedly or My Reader to follow all the blogs you want to read without having to visit each and every one of them.

Use Twitter

Twitter is a microblogging platform where you can share short, curated messages called tweets. Just remember, keep it light and entertaining. When you use Twitter to distribute your content, you’re allowing interested parties to discover your work and follow your tweets, helping you to grow your influence on the platform. You can also use the built-in analytics tools to track the success of your tweets. Remember to respond to your followers with useful information and keep the convo going!

Facebook

Facebook is a social media platform where users can connect with brands, people, and organizations. Like Twitter, Facebook is another great place to share short, entertaining content. When you use Facebook to distribute your content, you’re allowing people to discover your work and engage with you on the platform. In addition, you can use the Facebook Analytics tools to track the success of your content in terms of reach, engagement, and lead generation.

Instagram

Instagram is a popular social media platform where users can share and discover user-generated content, mostly in the form of images. If you have a sizable audience on Instagram, you can use the platform to further expand your reach and to engage with your followers. When you use Instagram to distribute your content, you’re allowing people to discover your work and engage with you on the platform. You should make sure you have a presence on the platform even if you don’t have a blog yet since it’s a great place to promote yourself and your blog once you do.

LinkedIn

LinkedIn is a massive professional networking site that allows users to find jobs and connect with other professionals. If you have a prominent presence on the platform, you can use it to gain credibility, build your network, and find potential job opportunities. When you use LinkedIn to distribute your content, you’re allowing employers to discover your work and reach out to you to connect on the platform. You can also use the LinkedIn Analytics tools to track the success of your content in terms of reach, engagement, and lead generation.

Creating multiple blogs and using the various platforms to distribute your content is a great way to experiment and see which strategies work best for you. Ultimately, you want to find the path that leads to the most success and that’s why you’re trying other platforms.