Writing an ebook is a great way to make money online, and it’s even better if you can write about something you’re passionate about. Unfortunately, not all writers are created equal, and there are countless ways to write an eBook that won’t make you money. You need to follow a proven formula to write an attractive, engaging book that will sell.
Find A Niche
The first and most important step to writing a profitable ebook is to find a niche. This is similar to the way you would find a place in a supermarket – you want to find a particular aisle that focuses on your interests. Once you’ve found it, stick to it. The niche will make it easier to find the topics you’re passionate about and the ones that are most relevant to your target audience. It will also make it easier to write the kind of content your ideal reader is interested in.
Build A List
The next step is to build a list. You can do this either by inviting people to sign up to your email list (when they visit your website or purchase one of your products), or you can do it manually by reaching out to existing customers and asking them to subscribe. Either way, you’re trying to build a list large enough to persuade people to buy your book when it’s released.
Create An Offer
When you have a large enough list, you can start to create an attractive offer. This is what will get people to buy your book. If you’ve followed the above steps, you’ll now have a clear idea of your target audience’s interests and problems. To create an offer, simply take all the material you’ve collected and rework it into a compelling offer. Think of something that will make someone interested in your book. For example, if you’re writing about travel, you might offer an adventure holiday to an audience who likes to travel but doesn’t like to stay in a hotel. Or if you’re writing about business, you could offer a discount for readers who want to learn more about marketing.
Test The Offer
After you’ve created your offer, you need to test it. The best way to do this is with a little experiment. Give your offer to a few friends and family members, or post it on social media. For example, if you’re considering an eBook about business, you might post on social media that the author will give you 50% off the price of the book if you let them know you’re interested in their content.
Format Your Book
The above steps will get you to the point where you have a fully formed eBook that you can format and have printed. However, if you’re looking to make a quick, easy money, you can also look into getting a copywriter to format and edit your book for free. They will make all the necessary changes to make your eBook appeal to as many people as possible. In terms of pricing, it will depend on the copywriter, but you can expect to pay somewhere between $5,000 and $10,000 for a basic eBook formatting service.
Distribute Your Book
Once you’ve got your book ready to go, it’s time to distribute it. The best way to do this is through online retailers like Amazon. When a potential customer goes to Amazon to buy a product, the merchant will usually appear as an option at the top of the page. If you’ve used a professional copywriter, they will have given you a blurb about your book (and hopefully promoted it on social media), so it will already be featured on Amazon’s website. If you’ve followed all the above steps, you will have a clear idea of your target audience’s interests, problems, and issues. What’s more, you’ll have a book to show for it!