There are many reasons why you might want to write a recommendation letter for a copywriting job. Perhaps you’re applying for a promotion and want to emphasize your extensive skills as a writer. Or, perhaps you’re seeking additional freelance work and want to show potential clients your extensive network of contacts. Whatever the case may be, you have an interest in convincing the person receiving your letter that you’re the best person for the job. With that in mind, here are some tips on how to write the perfect recommendation letter:
The Benefits of Having a Recommendation Letter
If you’re fortunate enough to be working with a truly great client, you’ll most likely end up with quite a bit of good will and loyalty towards you. Not only does this mean you’re guaranteed to get the job, but it also provides you with some fantastic resources and connections that you can put to good use in your career. For example, let’s say you’re applying for a job as a copywriter at a marketing company. In this case, you’ll most likely have access to some phenomenal copywriters and marketing specialists who can provide you with valuable insights on how to polish your skills and what to focus on in your preparation for the role. Having a recommendation letter means you’ll be able to tap into this network and get some invaluable advice as you navigate your way to the top. Furthermore, the great news is that you don’t have to rely on pure luck to land this kind of job. With some targeted research and intelligent networking, you can be sure to find the perfect opportunity for you.
The Difference In Quality
It’s important to keep in mind that the caliber of your recommendations can make or break your application. For that reason, you’ll want to make sure that the letters are of high quality and are written with the utmost expertise. There’re a few things you can do to ensure that your letters are of the highest possible quality. First, ask former or current employers to give you letters of recommendation. Although these letters won’t play as big a role in your application as a student’s recommendation will, they can still make a significant impact. The reason is that prior to putting your application in, there’ll be some background checks and inquiries made about your resume. When this is the case, your previous employers will be contacted and asked for their opinion on your work ethic, output, and the like. It’s important that these letters reflect positive experiences so that your application doesn’t seem like a cheap knockoff. Moreover, if you can get a reference from someone who’s currently working at the company you’re applying to, that’d be the perfect way to go. Not only does it provide you with some fantastic insights into what the employer is looking for, but it also shows that you’ve done your homework and researched the company carefully before making your application.
Follow The ‘Professionalism’ Approach
Another important factor to keep in mind when writing your recommendation letter is to follow a certain ‘professionalism’ approach. This means that you’ll want to appear to be an expert in your industry and will want to give the impression that you’ve thought about the expectations of the job, as well as, built up a certain degree of professionalism while working your way up. To do this, you’ll want to develop a bit of a ‘brand’ for yourself as an expert in your industry. For example, let’s say you’re a journalist who’s applying for a copywriting job at a media company. In this case, you’ll want to prepare a press release for an upcoming story you’re writing. As you work on the press release, be sure to build up a bit of a brand for yourself as an authoritative voice in your industry. Consider reviewing some of the top-rated media publications and identifying themes and trends that you can incorporate into your work. The key is to show that you’ve put in the necessary research to have something new to offer and, most importantly, to convince the employer that you’re a serious candidate for the job.
Focus On The Skills
When seeking employment, most companies will focus on your skills and experience. It’s therefore, important that you focus on developing and emphasizing your skills. With that in mind, you’ll want to be sure to highlight your professional experience and the various skills you bring to the table. If you can, find a way to demonstrate how you’ve used your previous skills to solve problems or complete tasks successfully. Incorporate keywords and phrases into your resume and ensure that your objectives and key accomplishments are consistent throughout your application.
In addition to your skills, you’ll also want to focus on your strengths. To do this, take a look at your resume and consider highlighting the specific skills you’ve acquired. Next, take some time and write down everything you can think of that makes you a unique individual. Be sure to consider everything, from your educational background to your experiences in the workplace. This will allow you to focus on developing specific skills while also being aware of your other unique qualities that may set you apart from other candidates. Moreover, this will help you find the right job for you and allow you to stick out amongst the crowd.
The ‘Other’ Candidates
When seeking employment, especially in an industry like copywriting where jobs can be a bit more competitive, it’s important to put yourself in the best possible position. This entails being aware of what your competitors are doing and the various ways you can stand out from the crowd. The more you know, the better your chances of finding the right job for you. To begin with, make sure that your resume is relevant and contains everything the employer is looking for. In the example above, the employer is looking for someone with experience in marketing copy and someone who can take direction well. Your resume should, therefore, highlight your relevant experience in marketing and also explain clearly how you’ve adapted to solve specific problems. Moreover, if you can, find a way to connect your skills to the specific requirements of the job.
If you’re truly seeking a challenging and rewarding career, consider pursuing a career in copywriting. Not only will you be able to utilize your writing skills to their fullest, but you’ll also be able to build up a network of expert contacts who can help you find your feet in the industry. In addition, being a writer provides you with the luxury of being able to work remotely, which can be quite appealing if you’re looking for flexibility.