You probably know what a copywriter is and what they do. For those of you who don’t, a copywriter is someone who helps businesses write their marketing materials, such as advertising campaigns and website content.
While there are certainly opportunities to be found within the traditional realm of print advertising, opportunities exist within the digital sphere too.
In fact, as Google and other search engines continue to evolve and grow, so do the opportunities for freelance copywriters to work remotely.
Here are 5 ways you can make money as a copywriter online.
1. Google Ads
Anyone can start a blog and try to earn a few bucks from affiliate sales or brand advertising. However, if you want to make serious money as a copywriter, you should specialize in digital advertising and focus on a single platform.
The best single platform for digital advertising is Google Ads. Not only can you make money from displaying ads on your website, but you can also make money by running ads on social media networks like Facebook and LinkedIn.
You should run a Google Ads account and put your specific website address at the top of the account. When someone clicks on an ad on your website, you earn a small amount of money based on the action that was taken. For example, if someone visits your blog post about fashion, clicks an affiliate link and makes a purchase, you earn a small amount of money from that click.
As you become more experienced with Google Ads, you can move beyond simply owning a website and begin to build a profitable business.
You should also look to integrate Google Ads with other marketing platforms, such as email marketing and social media.
2. Affiliate Marketing
If you have a large audience – especially one that is interested in the topics you cover – you can make money from affiliate sales. Basically, you promote a product or service that pays you a commission when someone clicks a link or buys a product that’s promoted on your blog.
Here’s an example. If you have a blog about fashion and you decide to promote a product related to fashion, you might choose to become an affiliate marketer for a brand, store or service that provides excellent quality and designer items at affordable prices. If you choose this route, you’ll need to learn how to track affiliate sales and commission earnings so you can eventually start making a profit.
3. Virtual Assistant
If you’re skilled in researching and writing, you can become a virtual assistant. As the name suggests, you’ll provide administrative support to businesses, mostly small and medium sized businesses. They may ask you to take care of various tasks including:
- Researching and analyzing information to provide valuable insights to business owners
- Screening and organizing incoming information and communication
- Keeping track of details and deadlines
If you choose this route, you need to understand how to best utilize your time. For example, you might need to set aside specific hours each week to work as a virtual assistant, so you can accurately plan your time accordingly. This way you can maximize your productivity and ensure you get the most out of each hour you spend working. You’ll need to make sure you take your own travel and meals into consideration since you’ll be working remotely.
4. Blogging
Blogging is a fantastic way to make money online. The number of people looking for content related to their niche interest is rising, and businesses are taking note. If you enjoy writing and engaging with your audience, blogging can be a goldmine. Create high-quality content on a regular basis and you’ll be able to establish yourself as an expert in your field.
The two key points to keep in mind when establishing a successful blog are:
- Be consistent. Consistency is critical. If you want to build a following and gain credibility with your audience, establish yourself as a reliable source of quality content by regularly posting new articles.
- Be original. Don’t just regurgitate information found on other websites. Make sure you include valuable information and insights that were not previously available.
Blogging is a fantastic way to establish a presence in your industry. If you want to make money online, you should consider blogging. There are plenty of opportunities to make money from a successful blog, including: