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How to Make Money Writing for Copywriting and Email Marketing

A while back, I wrote an article discussing how to become a freelance copywriter based on your passions and strengths. Since then, I have had the pleasure of working with many of you lovely people to help you find your perfect fit within the freelance copywriting world. If you’re interested in pursuing this line of work, continue reading – there’s a lot more information below!

The Benefits Of Being A Freelance Copywriter

As the title suggests, being a freelance copywriter is a viable option for those who want to make money online. Below, I will discuss some of the distinct advantages of becoming a freelance copywriter.

  • Diversification: As a freelancer, you have the opportunity to work on a variety of different projects; there’s rarely any kind of monotony. This makes it much easier to stay interested in your work and keep your skills sharp.
  • Boost your earnings: It’s a well-known fact that freelance writing is lucrative, and there’s a good reason why. You get to choose your own hours, so you can fit your schedule around the opportunities that present themselves. This also gives you the flexibility to take on as much or as little work as you want. And, if you choose to take on more work than you can handle, then that’s just brilliant.
  • Continuing Education: The majority of the work that you will do as a freelance copywriter will involve continuing your education. You will be learning new things and expanding your skill set all the time. And, since you’re getting paid to write, you’re obviously going to have a dedicated amount of time to pursue your studies.
  • Flexibility In Your Working Schedule: Being a freelance copywriter is very much a self-employed position, so you will have the flexibility to set your own schedule around the projects that you take on. This is important, as the flexibility that you have in your working schedule will help you secure your financial future. If you’re worried about whether or not you can make a living as a freelancer, then consider all of the above points and decide for yourself what the ideal working situation for you looks like.

    The Downside Of Being A Freelance Copywriter

    Although there are several distinct advantages to being a freelance copywriter, there are also several disadvantages to consider. Below, I will discuss some of the most prominent ones.

    • Lower pay: While it’s true that the freelance sector often has slightly higher paying opportunities than traditional office jobs, the truth is that it’s nowhere near as lucrative as many would have you believe. When taking into account cost of living and other overheads, such as health insurance and taxes, the average revenue that most freelancers generate is between $40,000 and $60,000 a year. Now, if that seems low to you, keep in mind the vast majority of the work that you will do as a freelance copywriter will be contract work, so you won’t be getting paid until you’ve delivered the agreed-upon number of words or completed the project.
    • “Haste makes waste”: An over-exertion of your ability to write rapidly and fluidly will likely result in you producing a large number of poorly written and uninteresting articles. A good rule of thumb is to set a daily writing quota for yourself, and stick to it. Aim to write at least 2000 words every day and you will start seeing noticeable improvement in your productivity.
    • No job security: Since you’re essentially self-employed, your employment status is never guaranteed. You could end up working for a company that decides to re-organize or downsize and you won’t be able to find work in your chosen field. Alternatively, you could end up taking on too much work and not being able to pay your bills. In today’s volatile job market, this is something to be very wary of.
    • Less control: Since you’re not an employee of a company, you have less of a say in the projects that you’re given to write and more of a rely on your ability to complete the work. There’s a reason why so many freelancers prefer to work on contract assignments instead of being beholden to a single client – you retain more control when working under a contract.

    Where To Go From Here?

    Do you have a dream career that you’ve been wanting to pursue? Are you looking to make a significant change in the direction of your life? If so, then working as a freelance copywriter might be the right fit for you. Just remember to be realistic about your earning potential and consider all of the aspects mentioned above before making any kind of permanent commitment. Good luck out there!