Blogs have become an essential part of our society. Everyone from the president of the United States to your favorite celebrity checks the headlines often, and sometimes even the stories themselves can become controversial topics.
With so much attention on blogs, it’s only natural that advertisers would want to join the conversation. Pay-per-click advertising on blogs has become a major source of revenue for entrepreneurs and small businesses, and for freelancers who write about topics relevant to the industry they’re in.
If you’re a blogger who finds this intriguing, you have two possible career choices: You can either sit back and enjoy the ad income (if any) that comes your way, or you can start looking for a way to make a living from writing. We’re going to tell you exactly how to do it, so get ready to launch your career as a blogger. Let’s get started.
The Basics
The first step to becoming a successful blogger is to figure out what type of content you’ll be posting. People like to read about the things they’re interested in, and if your content is relevant to their interests, you’re golden. For example, if you sell fashion accessories, you might decide to blog about style tips or fashion trends. If you focus on health and fitness, you could write about diet plans or the latest fitness trends.
Just remember that your content doesn’t need to be limited to one topic. Instead, you can use your blog to promote several products and platforms at the same time. For instance, if you’ve decided to focus on health and fitness, you could write about how to eat clean, or you could choose to write about sponsored programs that can help people with their health. As long as your content is relevant to your target audience, they’ll be able to find what they’re looking for.
The Next Step
So you’ve decided to write about health and fitness. Great! Now what do you need to do to make money from this decision? Start by building a following. If you can drum up enough interest in your blog topic, you can eventually transition into a full-time freelance writer with several clients.
The first step is to build a platform. To do this, you need to create content that’s as valuable as possible. This means establishing multiple streams of income. For instance, you could start a blog for fitness enthusiasts. If you can attract enough subscribers to your blog, you can integrate Google Adsense into your blog so you can start earning money from advertisers. You might also decide to try and become a social media influencer. If you can build a large enough audience on platforms like Instagram or Facebook, you can choose to sell your own clothing line or join a company as a brand ambassador. Think about what would make your content special, and craft a proposal around that. For example, maybe you’ve decided to write a blog about fashion. Your proposal could include pitching an idea for a fashion line that integrates your blog’s content into their existing designs.
Keep in mind that just because you decide to pursue a blogging career, it doesn’t mean you have to limit yourself to one format. You could use platforms like Medium or Squarespace to create a beautifully designed blog. If you have a specific niche, you might decide to use a CMS (Content Management System) like WordPress to establish your blog.
How to Make Money Blogging
Once you’ve established your blog with a sizeable audience, you can choose to do one of two things. You can either take your blog down a notch by establishing yourself as an authority in your field, or you can go the extra mile and use your blog to start building your freelance writing career. The first step is to build your platform. To do this, you need to create content that’s as valuable as possible. This means establishing multiple streams of income. For example, you could start a blog for fitness enthusiasts. If you can attract enough subscribers to your blog, you can integrate Google Adsense into your blog so you can start earning money from advertisers. You might also decide to try and become a social media influencer. If you can build a large enough audience on platforms like Instagram or
Facebook, you can choose to sell your own clothing line or join a company as a brand ambassador. Think about what would make your content special, and craft a proposal around that. For example, maybe you’ve decided to write a blog about fashion. Your proposal could include pitching an idea for a fashion line that integrates your blog’s content into their existing designs.
Just remember that establishing your blog isn’t the only way to make money. There are plenty of other ways to generate income, including selling and displaying ads on your site, and eventually transitioning into a freelance writer with several clients.
The Downsides
While there are plenty of perks to pursuing a blogging career, it’s important to remember that this is a fairly new industry. The upside can be great if you’re willing to put in the work. For example, you can build a following and eventually transition into a freelance writer with several clients. However, with new blogs popping up every day, it can be difficult to stand out from the crowd. If you’re looking to make money quickly, start a blog in a niche that’s already established and has a large audience. The downside is that the work can be exhausting. Writing for money is a continuous effort, and if you want to be able to enjoy your work, you might want to consider establishing another source of income. For example, if you’re passionate about the environment and want to make a difference, you could establish a blog that focuses on tips and tricks for reducing your carbon footprint. While this might not be the type of content that generates massive revenue, it’s something that people are often searching for. Establishing a personal brand and demonstrating expertise in your field is also crucial if you want to make money as a blogger. Keep in mind that writing for money is a continuous effort, and if you want to be able to enjoy your work, you might want to consider establishing another source of income. For example, if you’re passionate about the environment and want to make a difference, you could establish a blog that focuses on tips and tricks for reducing your carbon footprint. While this might not be the type of content that generates massive revenue, it’s something that people are often searching for. Establishing a personal brand and demonstrating expertise in your field is also crucial if you want to make money as a blogger. Keep in mind that just because you decide to pursue a blogging career, it doesn’t mean you have to limit yourself to one topic. You can use your blog to promote several products and platforms at the same time. For example, if you’ve decided to write about fashion, your blog post can include tips on styling, as well as advice on the best fashion lines to buy. If you decide to go the extra mile and use your blog to start building your Freelancing career, be sure to create valuable content that will attract clients.