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Home ยป How Much Should You Charge for Rewrites and Copywriting?

How Much Should You Charge for Rewrites and Copywriting?

In the eyes of an editor or blogger, your copy should be easy to understand, informative, and engaging. Sometimes, however, this last part doesn’t seem to be enough. When a piece of copy is receiving a lot of attention, it usually means that there are elements within the text that could use some improving.

Here, we’ll explore some of the red flags that an editor or blogger might encounter, as well as how much they should charge for rewriting or copywriting various elements of a piece.

Too Many Rewrites

When an editor or blogger charges too much for rewriting, it usually means that the piece has too many flaws that need to be fixed. At that point, it’s usually best for all parties involved to part ways. However, if the work is getting done, but the client is still unsatisfied, it might be time to reconsider the pricing structure. One of the main reasons why so many rewrite jobs fail is because the client doesn’t understand the value that the rewrite adds to their project. Often, they’ll request a ton of changes, only for the piece to fall flat in the end. On the flip side, when pricing a rewrite, it’s important to take the time to understand what makes the piece so special. Is it the introduction? The ending? The flow of the narrative?

Whatever the case may be, take the time to craft an argument or a point of view that differentiates it from other pieces of content. This will help you stand out from the crowd, and, as a result, make it easier for your client to discover you.

Poor Grammar

Grammar, spelling, and punctuation are difficult to learn. Even among English language learners, these are some of the most difficult parts of the English language to master. When an editor encounters poor writing, it usually means that there’s a lot more work to be done. In most cases, this means that the copy will need to be polished and perfected. To make matters worse, many business and marketing materials are highly likely to have errors in them. This makes them difficult to read and, most likely, leads to lower engagement and lower sales.

When an editor encounters poor grammar or spelling, they’ll usually charge you based on the nature of the error. If it’s a simple typo, they might only bill you for the cost of a cup of coffee. However, if it’s a more complex error, such as a sentence that’s full of jargon or colloquialisms, then they might bill you for a couple of hours of work. Knowing how to negotiate a fair price for editing and copywriting is an essential skill for any freelancer or business owner.

Lack Of Content

When an editor or blogger starts work on a piece, one of the first things they’ll do is try to flesh out the content. This means that they’ll either conduct interviews or they’ll review previous work to put together a comprehensive list of related topics. At this point, they’ll have a good idea of the topic that the piece will cover. However, despite their best intentions, sometimes, content can fall through the cracks. At that point, it’s usually best for all parties involved to start over again from scratch. While this might be a bit of a pain, it’s usually well worth it in the end.

Even among experienced content creators, sometimes, content can fall through the cracks. This usually happens when there are so many changes that the original idea starts to dissolve. In these cases, it’s important to be very clear about what the goal is. Is it to cover X topic? Is it to create some content that’ll help Y person? Without a clear goal in mind, it’s very difficult to create high-quality content. As a result, many pieces end up being a complete waste of time. To avoid this, it’s essential to create a content plan, and stick to it.

Long Overdue

In some cases, the lack of content might be due to the fact that the material was previously deemed too sensitive or too specific to share. Sometimes, it can also be due to a lack of knowledge about how to go about creating content for the purpose that they have in mind. In these cases, it’s important to charge more for the rewrite. After all, the more experience that the editor has, the more they’ll know how to approach this task efficiently.

Boring

When an editor encounters content that’s dull or uninteresting, it usually means that there’s a lot of room for improvement. In these cases, it might be best for all parties involved to start from scratch. In some instances, this can mean paying more for the rewrite. Sometimes, it can even mean taking a step back and revisiting the original plan. In rare cases, it might mean that the whole piece is just not worth it and should be written off as a loss.

As you can see, there are a lot of potential pitfalls that an editor or blogger might encounter. To ensure that your work will be valued, it’s essential to price it fairly. Take the time to examine the elements of your work, and set a price that reflects its value. With that in mind, your next step should be to work on creating more content that’s as good as the last piece you created. With more content, you’ll be able to raise your rates, and, in the process, make more money. Good luck out there.