Did you know that you can get paid to write jingles? A jingle is a short catchy phrase or melody whose function is to promote a product or service. A jingle can be used to build brand awareness, drive traffic to websites or social media, or just generally to push a product. Many traditional PR practices like media placements or event coverage now cost less while still granting the same effect. People are realizing the value of social media and are trying to make the most of it. This has driven the rise of social media jingles and encouraged people to try their hand at it. If you’re looking for an easy way to make extra cash, you can start by trying your hand at jingles! Here’s how much you can expect to earn.
The starting point for most people looking to enter the jingle writing field is usually a nine to five job with a basic salary in the range of $50,000 to $60,000 a year. If you’re looking for a higher base salary, you can consider moving into a management role or seeking out an in-house position. Most people who write jingles are either contract employees or consultants. In some cases, the client will cover the cost of your education and provide you with an additional monthly stipend. On the other side of the spectrum, you can opt for very few hours and low rates, if you’re just looking for some supplemental income. Typically, the more you write, the higher your income will be. However, the opposite is also usually true. If you’re looking for a steady job, you should opt for the lower rates since you won’t be able to produce as much as someone who is just getting started. Do some research before committing.
Outsource As Much As Possible
Another significant driver behind the growth of social media jingles is the ability to outsource. If you’re looking for a relatively quick and easy way to make money, you can contract out the work to an expert, allowing you to focus on more important things. Depending on the size of your operation, you can either do the work yourself or hire freelance writers and get them to do the work for you. Outsourcing has various pluses. For one, you get to scale the operation as much as you need. If you’re a solo entrepreneur or business owner, this is a significant time saver! Outsourcing also allows you to get the work done quickly and accurately, thus reducing your chance of error. It also frees up time to focus on other aspects of your business. Outsourcing can be a very effective strategy if done right. It’s an excellent way to reduce your overhead and increase your bottom line.
The Rise Of The Platforms
The platforms like TikTok and Instagram allow for content creators to easily and quickly share entertaining and informative content with their followers. Because of this, content creators are increasingly looking to utilize these platforms to quickly and easily generate revenue. If you’re a talented writer or capable of creating entertaining content, now might be the right time to launch a career in social media jingles. These platforms make it easy for anyone to become a professional content creator, without the need for a traditional marketing or PR agency. If you’re looking for a way to make money from a home-based business, considering creating and curating content for these platforms could be a viable option for you.
The Changing Landscape Of PR
The landscape of public relations and marketing has changed significantly over the past few years. For starters, the terminology itself has changed. Instead of a traditional press release, you now get media pitches, known as jingles in the PR industry. If you’re a fan of the popular TV series, The Handmaid’s Tale, you’ll know what I’m talking about. In that particular case, the protagonist has to pitch her services to wealthy men in order to make money. That is essentially what media pitches are, except that you’re paying for the service instead of expecting to be paid for it. The amount of money that you will need to make varies from project to project, but $50,000 to $60,000 a year should put you in the right range. If you want to be able to live a comfortable life, consider looking for a position in an established agency or starting your own operation, ideally in a city with lots of opportunities. Having said that, if you’re a young professional who loves a challenge, moving to a smaller town and setting up shop might be the right option for you. After you’ve gotten your feet wet, the next step is to build up a clientele and demonstrate your value to potential future employers. Once you’ve done that, you’ll be able to negotiate a higher salary, greater responsibility, and eventually, you could launch your own agency. In any case, the more you learn, the better off you’ll be. Don’t be afraid to try something new, but make sure that you’re doing it because you want to and not because you have to. Learning to write jingles can be quite the adventure, but it can also be a lucrative one. You might even find that you enjoy it, which is the best case scenario.