Skip to content
Home » How to Write a Copy That Compares A Price

How to Write a Copy That Compares A Price

Inevitably, when selling a product or service, there is the issue of price. Now, whether you are selling your own product or using an online marketplace to sell your services, comparing prices is par for the course. However, sometimes it’s more than just a simple comparison that throws off buyers. What happens when you want to write a persuasive review that will encourage others to buy your product or service? How can you write a review that will draw in potential customers and convince them to try your product or service? How can you make the most of your marketing dollars and convince more people to buy your product? These are some of the many questions that arise when you want to write a review that will compare prices. Let’s explore some of the ways that you can use to make sure that your prices are compared accurately and that you get your money back if the prices are not what you expected. 

Make Sure That You Are Comparing Genuine, Matching Product

When you write a review that will include a price comparison, you must make sure that you are comparing what is essentially the same product. For instance, perhaps you are comparing two mobile phones that have the exact same capabilities, or two pairs of shoes that are practically the same. In these situations, it is acceptable to simply compare the prices of the identical products because there is no need to complicate the review by adding more information. However, if you are reviewing a camera that has one feature that the other camera does not have, then it would be best to mention the additional feature in the review so that the customer knows what they are getting into. Do you need a tripod for your camera to take good photos? Does your camera have a loud noise problem when taking videos? If so, then you should mention it in the review because a customer who is reading your review might not know what these features are. In most cases, manufacturers try to hide these additional features from users so that they do not have to reveal them in a review, but in your case, mentioning these features in the review would actually help the buyer choose your product.

If you ordered a product that was not what you expected, it is best to contact the company and ask them if your product is as advertised. Sometimes manufacturers misrepresent their products in a bid to make a sale. Even when this is not the case, they might not have provided you with the best possible experience due to faulty parts or low quality control. If you find out that your product does not live up to your expectations, you should let the company know as soon as possible so that they can either issue an exchange or refund your money. In most instances, doing so is as easy as contacting the company via email and requesting an immediate customer service response. In some cases, you might need to follow up with a phone call to ensure that everything is going smoothly.

If you ordered a pen that did not perform as expected, there are various things that you can do to fix the issue. Contact the company and ask them if your pen operates as described. In some cases, a pen might not work at all when plugged in to a computer. In other situations, it could have a problem with the needle breaking off after a certain amount of use. As a last resort, you could send the product back and ask for a refund, but in most cases, this is an unnecessary step because the company either stands by their product or they will offer you a replacement.

Use The Same Currency

When comparing prices in a review, it is essential that you use the same currency. When writing a review for a travel website, it might be appropriate to use U.S dollars because all the prices are listed in this currency. If you are writing a review for a mobile phone, it would be best to use a different currency because the prices are usually different. For instance, in Japan, a popular phone might cost only a few hundred dollars more than the same phone in the U.S.. However, the exchange rate makes this difference minimal and usually does not justify including a currency conversion in your review.

When writing a review for a travel website, it might be best to include a currency conversion because all the prices are in U.S dollars, but when you are writing a review for a mobile phone, it would be best to use a different currency because the prices are usually different.

Avoiding Other Forms Of Comparison

When comparing prices in a review, it is essential that you stay away from any other forms of comparison. In some cases, there might be two products that are virtually the same and one is more expensive than the other. In these situations, it is best to compare the prices of the identical products because there is no need to complicate the review by comparing other aspects such as speed or the look and feel of the products. In some instances, one product might be better suited for some people than another product. If this is the case, it might be best to compare the price of the two and see which one is cheaper.

In most cases, when you order a product or service, you will be asked to compare prices or provide other information about the product. In these situations, it is best to simply provide the information asked for because there is no need to complicate the process by comparing other aspects such as quality or customer service. In some situations, however, it might be beneficial to include other aspects in a review so that the customer knows exactly what they are getting into.